Just Like Urban Professionals, PostNet Franchise is Moving Downtown

PostNet Neighborhood Business Center franchise, which has roots in the suburbs, has been expanding into downtowns nationwide

Matt Kaplan's PostNet franchise location in downtown Boston is one of several new downtown locations for PostNet.

Matt Kaplan’s PostNet franchise location in downtown Boston is one of several new downtown locations for PostNet.

PostNet is heading into downtowns nationwide. For 21 years, our Neighborhood Business Centers have provided printing and shipping services mostly to customers in the suburbs. Now, we’re opening locations that are focused squarely on supporting downtown business communities.

We’ve recently opened downtown locations in Boston, Chicago, Denver, Minneapolis and Bethlehem, Pennsylvania — and we plan to open downtown Neighborhood Business Centers in Dallas, Philadelphia, Austin, Houston and Phoenix. We are looking for franchise partners in those cities.

Why?

“We still have a lot of customers who walk into our Neighborhood Business Centers because they are so convenient for shipping and printing, but our top-performing franchisees have grown their sales significantly by reaching out to their business communities to provide marketing services and logistics,” CEO Steve Greenbaum said. “It’s a strategy that works in suburban areas, but by opening PostNet locations in downtown business centers, some of our newer franchisees have been able to tap into their business communities much more quickly to provide services and grow.”

The Denver location owned by Kathy and Rich DeMatteo, right, was the first PostNet franchise to be located in a downtown core.

The Denver location owned by Kathy and Rich DeMatteo, right, was the first PostNet franchise to be located in a downtown core.

B2B sales and changing demographics downtown create opportunity for PostNet

PostNet offers a full range of digital printing solutions, as well as graphic design, direct mail, websites, email marketing and shipping. There are more than 27 million small businesses and independent professionals in the United States, and we provide the tools and the expertise they need to reach more customers.

Our locations have traditionally drawn two types of customers — walk-in customers who value the convenience and fast professional service we offer, and small business owners who also love that they can outsource their marketing needs to PostNet.

Downtown locations are fantastic for franchisees eager to build the B2B side of the business, and downtown locations now have a much greater opportunity for walk-in traffic than they did in the recent past.

“Downtowns are becoming neighborhoods,” Greenbaum said. “It’s a perfect time to bring a Neighborhood Business Center downtown.”

High-income professionals — who make perfect PostNet customers — are flocking to live in many downtowns nationwide. Downtown PostNet locations are convenient for professionals on their lunch breaks and for downtown residents who may want to ship a package or have a “Happy Anniversary” banner printed.

The PostNet franchise opportunity

PostNet has 700 locations worldwide and has been ranked a top franchise opportunity by Entrepreneur magazine for 20 years in a row. We have also consistently won awards from Franchise Business Review for franchisee satisfaction. To learn more, fill out a form to download our free franchise report and start a conversation. You can also check out our research pages for answers to many questions about the PostNet franchise opportunity and visit our blog for franchisee interviews and news. We look forward to talking with you!

 

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