PostNet Franchise vs. FedEx Office Franchise
As you research shipping and printing franchises, here’s why you should take a look at the PostNet shipping and printing franchise
If you’ve been researching the benefits of owning a printing and shipping franchise, congratulations! You are looking into a profitable industry with room to grow.
The global market for digital printing alone is expected to grow from $131.4 billion in 2013 to $187.7 in 2018—a compound annual growth rate of 7.4%. If your chosen franchise handles a combination of digital printing, online marketing and shipping, the combined industry value is $380 billion. Not too shabby.
But who is best? Just to be clear, FedEx Office is a great store, but it’s not a franchise. You can manage one, you can have a promotional relationship with one, but you cannot own one. If you are looking to own a business that offers the kinds of services FedEx Office provides—and much more—consider PostNet.
Here’s what you should know about us.
A Neighborhood Business Center
PostNet Neighborhood Business Centers are locally owned and operated by people who are dedicated to serving their neighbors. PostNet tends to grant franchises to people who have a friendly and giving nature, and encourages owners to be very active in their communities. People do business with people they know, and it makes it more rewarding for our owners.
Our franchisees thrive in this environment, as PostNet is unique in its commitment not only to individuals in your community, but to proactively seeking ongoing business-to-business relationships with local entrepreneurs. Owners need to be comfortable getting out from behind the counter and building relationships in the community. Your services can benefit nearly every business person you meet.
PostNet franchises are close to where customers live and work—on the interior of neighborhoods and in convenient retail locations. Our business-to-business model makes PostNet a great fit for a wide variety of areas. We have successful franchise owners in cities as big as New York and as small as Steamboat Springs, Colorado. We use specialized mapping and database software to help choose the best site for a PostNet franchise, and many territories are still available. We would love to put a PostNet Neighborhood Business Center in your neighborhood.
“I enjoy meeting other small business owners and helping them grow their business. I like to hear all of the customer stories, like the families sending packages to their kids in camp or college. I like all of the connections and friends that I’ve met. It’s neat to be involved in the community and know that they depend on me being here.” -— David Petty, franchisee in Austin, Texas
A huge range of services offered to the American entrepreneur
PostNet Neighborhood Business Centers offer such a wide range of products and professional services to our customers that many of our competitors cannot operate on the same level. PostNet doesn’t just provide shipping and basic printing services; we offer shipping and logistical services, along with myriad personalized business solutions.
While we welcome all members of our community, our target market is the more than 27 million small and medium businesses in America who benefit greatly from outsourcing shipping, printing and marketing projects. PostNet is the only shipping and printing franchise established to foster ongoing business-to-business relationships with and provide marketing solutions to this growing customer base.
PostNet offers everything from logo design, branding, website creation and search engine optimization to business forms, brochures and marketing materials, direct mail and email marketing campaigns, signs, banners and vehicle graphics, and a host of other marketing and printing services. Also, unlike FedEx, we offer national and international shipping and logistics solutions through all the major carriers: FedEx, UPS, DHL and USPS.
In addition to providing in-house services, PostNet partners with dozens of outside, trusted vendors to offer businesses a huge range of services, saving them valuable time and energy, because we’ve done the research for them. As a PostNet owner, you will become your business community’s go-to project manager, giving customers one reliable source for getting things done right, on schedule and on budget.
“If you compare us to places like FedEx Office, Office Max or Office Depot, there is just a huge difference in terms of the knowledge and expertise that is offered to customers. Business people are busy. They are willing to pay a fair price for professional-quality printing, expert help with branding and knowing that they’re dealing with store owners who care deeply about the finished product.” — Greg Claiborne, franchisee in Round Rock, Texas
A family-friendly franchise
You’ll find that many PostNet Neighborhood Business Centers are operated by married couples or family partners. PostNet is a great family business because franchises thrive on cooperation and community involvement, and owners love the lifestyle our hours provide.
Because PostNet’s operation is designed to serve both walk-in customers and regular small business clientele, many family members find it beneficial and natural to divide the duties of the operation. One person may be in charge of in-store operation and meeting deadlines, while another may be in charge of business-to-business sales and customer service.
PostNet founders, Steve Greenbaum and Brian Spindel- and franchisees-explain the secret to PostNet’s success.
Our business is all about community, so families often thrive in the setting that PostNet provides. PostNet franchises are located among the businesses and communities they serve. This makes them a hub for small business owners to connect with each other, share ideas and form friendships—with each other and with our PostNet owners. People do business with folks and families they know and with whom they feel comfortable. It’s definitely a benefit of how we do business.
We also encourage owners and staff to maintain a healthy work and life balance. Most shipping and printing stores close late in the evening, are open all day on Saturday and have Sunday hours. Our franchises typically close at 6 p.m. and are open for a half a day on Saturday. All PostNet stores are closed on Sunday, providing owners and employees plenty of time for family and other interests.
“It’s a gorgeous area, and there are an awful lot of very, very bright people in this town trying to figure out how to live out here. We made a list of everything we wanted: something more technologically stimulating, normal business hours, something that would allow us to work with computers and learn.” — Kathy Stokes, franchisee with husband, Terry, in Steamboat Springs, Colorado
“You see the same customers again and again, and it’s almost like a local bar—people will tell you everything about themselves.” — Irene Fenolio, franchisee with husband, Ron, in Henderson, Nevada
Let’s talk shipping
PostNet Neighborhood Business Centers offer customers all of the shipping services FedEx provides and more. Just like FedEx, we will pack and ship almost anything—from antiques to cars. We also have safe, secure onsite mailbox rentals. But not only do we ship by FedEx, our customers have the freedom to choose any of the major shipping carriers at all our PostNet locations. In fact, we were one of the original pioneers of the authorized shipping programs with UPS and FedEx, and now we also partner with DHL and the U.S. Postal Service. We simply get more shipping traffic by offering all major services. PostNet is supported on the UPS, FedEx and DHL locator systems, and these companies send their customers to PostNet Centers, whereas the FedEx Store is only listed on the FedEx store locator services.
Another benefit to drawing in customers loyal to every major carrier? More business. Not just more shipping business, but more printing business and more marketing solutions business. Think how many first-time shipping customers will discover the PostNet Neighborhood Business Center and learn that we are a one-stop shop for all their printing and marketing solutions needs.
“We offer a range of printing services and a choice of postal carriers. There’s a UPS Store almost directly across the street from us, and he sends us a lot of business because people are forever taking him FedEx packages, and he can’t take them. We can. When those customers come in, we let them know about our other services, too.” — Bill Merwitzer, franchisee in Asheville, North Carolina
If you want to learn more about the PostNet franchise opportunity, download a free copy of our Franchise Information Report. It includes research on the marketplace for small business services, detailed information about startup costs, interviews with existing franchise owners, management team bios and more. You can also do more research by visiting our franchise website.